From food and drink to banks and energy, the UK is home to some of the world’s richest brands and brand owners.
Independent brand and patent expert Eurobrand has released its latest findings for 2014, revealing which corporations have the greatest brand portfolio value.
Here are the top 10 brand corporations which are based in the UK.
10: BHP Billiton – €9.84 billion
The world’s largest mining company, with interests in a huge variety of projects under a vast array of operating subsidiaries. BHP Billiton was created in 2001 through the merger of the Australian Broken Hill Proprietary Company Limited (BHP) and the Anglo–Dutch Billiton plc.
9: GlaxoSmithKline – €11.18 billion
Headquartered in London, GSK is the world’s sixth largest pharmaceutical company, producing vaccines, oral healthcare products, nutritional products and over-the-counter medicines including Sensodyne, Boost and Horlicks brands. Founded in 2000, the company has around 100,000 employees.
8: Royal Dutch Shell – €14.82 billion
Headquartered in the Netherlands but incorporated in the UK, Shell is the 11th wealthiest company in the world according to Forbes with 2013 revenues of €361 billion. Shell is vertically integrated and is active in every area of the oil and gas industry, including exploration and production, refining, distribution and marketing, petrochemicals, power generation and trading.
7: Tesco – €14.58 billion
Despite a torrid year for the UK’s largest retailer, Tesco continues to operate as an enormous brand with an extremely diversified portfolio of interests, ranging from food and fashion to banking and mobile. 2013-14 revenues stood at €88.4 billion, though profits have been falling since then with the likes of discount brands Aldi and Lidl taking significant amounts of custom away.
6: British American Tobacco – €15.63 billion
British American Tobacco is one of the world’s five largest tobacco companies, with brands including Benson and Hedges, Lucky Strike and Dunhill. The company has operations in 180 countries having been founded in 1902.
5: HSBC – €16.52 billion
The world’s local bank is also the largest in the UK, and spread across 7,500 branches in more than 80 countries. The company was founded in Birmingham in 1836, and has 85,000 employees under its name and that of its subsidiaries.
4: Diageo – €19.37 billion
Drinks specialist Diageo is the world’s largest alcoholic spirit maker and a prolific producer of wine and beer. Its brand portfolio includes Baileys, Smirnoff, Gordon’s Gin, Guinness and Blossom Hill, all of which combined to help overall brand value grow by nearly 10 percent from 2013 and assume fourth most valuable UK brand corporation.
3: SAB Miller – €21.11 billion
The South African brewer is actually headquartered London, and home to some of the world’s most iconic drink brands. Its range includes Peroni, Cascade, Bulmers, Foster’s and Strongbow. The company has a rich history dating back to 1895, and beer still accounts for the majority of business today.
2: Unilever – €24.90 billion
Anglo-Dutch conglomerate Unilever has interest across food, drink, cleaning and personal care products, and despite a decline in brand portfolio of 10 percent over the last year, the company still occupies 25th spot in the world. Brands include Marmite, Pot Noodle, Lynx, Persil, Ben & Jerry’s, Surf and PG Tips.
1: Vodafone – €25.31 billion
The UK’s most valuable brand corporation, with the third largest number of subscribers (more than 415 million) to its products and services in the world behind China Mobile and SingTel. The company’s brand value actually dropped by 12.5 percent in the course of the year, but still recorded revenues of €48.44 billion for the financial year ending April 2014. The Group has more than 810,000 Facebook likes and 350,000 LinkedIn followers.
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