Zimnat features in the Africa issue of Business Chief
(Norwich, UK, 06/12/2018)
For over seven decades, the people of Zimbabwe have placed their trust and belief in Zimnat to protect their assets, manage their wealth and ensure that their assets and funds are passed onto future generations. Over the past two decades, however, the global financial services industry has radically transformed, and technology has become the key driver. As the global industry continues this evolution, Zimbabwe has been playing catch up. But with over 15mn mobile customers and around six million internet users in 2018 alone, now is the time for Zimbabwe to fully embrace the technology conversation and leading companies like Zimnat will play a key role in this shifting landscape.
“From a global perspective, the industry is evolving and as Zimbabwe further opens its arms to technology and innovation, we want to be at the forefront,” says Mustafa Sachak, CEO of the Zimnat Group. “We want to position ourselves as the first ones to both create and implement a digital offering to customers here in Zimbabwe.”
“People want convenience and they want ease of use,” he says. “The CEO of Amazon Jeff Bezos put it best when he said that the customers of today are divinely discontent as their expectations are never static.
“They will see insurtech offerings happening on the global financial stage and they’ll expect that from us. That’s what set us on our journey.”
That journey is an ambitious digital transformation, not only of Zimnat’s insurance offering but of Zimbabwe’s entire insurance space. As the company prepared to embark on this transformation journey, it needed a roadmap defined by the customer experience.
Read the article exclusively at https://africa.businesschief.com/